Marketing subject, marketing communications, marketing concepts, marketing initiatives, and marketing evaluation.
An increase in brand building activity is required to make local vehicle manufacturing viable in Kenya. … Read More Local production and advertising can change the fortunes of the automotive industry
As Kenya hosts the IAAF youth championships in July 2017, there are opportunities to boost the countries image.… Read More The IAAF youth championships offers an opportunity to promote Nairobi
Local content goes a long way to developing strong engagement among consumers and Habesha Cold Gold captures the hearts and minds of their target audience.… Read More Creating resonating local content leads to brand growth
The launch of CBA Loop signifies a leap change in banking sector disruption focused on millennial entrepreneurs.… Read More Market disrupters in the financial sector – there’s an app for that
Bold advertising builds brands that can withstand price wars and it takes a single minded approach to create great campaigns.… Read More True brand building is needed to win a price war
Joe Otin 