The middleman is dead, long live the middleman!
Web3 threatens to dismantle e-commerce and reconstruct it on user autonomy, transparency and cryptocurrency… Read More The middleman is dead, long live the middleman!
Category: Advertising
Facebook must adjust strategy to defend its turf against TicTok
When the media landscape is pierced by invaders armed with new technology, the current inhabitants dig in their heels.… Read More Facebook must adjust strategy to defend its turf against TicTok
Content creators should separate fact from fiction to boost reputation
While old media separates fact from fiction, new media doesn’t.… Read More Content creators should separate fact from fiction to boost reputation
Research ethics provides a model for data privacy
There are schools of thought that claim that personal privacy can be used as a currency for digital content.… Read More Research ethics provides a model for data privacy
Good news for online privacy, bad news for advertisers
As Google aims to make user privacy the default position, anxiety remains within media companies and advertisers… Read More Good news for online privacy, bad news for advertisers
Joe Otin 